How to create the New Boho Chic Look

With all the new exciting trends that came off the New York and Toronto runways recently, one of my favorites is the 'Boho Chic' look. It is a look that, if done right, can be worn for a weekend of lounging around and tripping around vintage fashion stores and markets, but you can also dress it up for at the office.

How can you put together the Boho Chic look without looking like a hobo? Here's Senzu's top tips of how to create this 2011 bohemian, city nomad look that is so trendy at the moment, with items you might already have in your closet:

10. The Shape. Boho chic does not necessarily mean baggy. But the emphasis is on soft, flowing materials that fit comfortably. Dresses, long shirts and embroidered accents are all good-to-go for this trend. To keep it chic, choose 1 item that's more hippie, but keep the overall look neat and trim. You don't want to overdo it and look like a 70's time traveller.

9. The Colors. Neutral with one accent color, like the blue embroidery in the shirt dress in our lookbook, or the bright orange top. Denim is a hot fabric for spring and summer this year, as is white. Bright colors like lime green, orange, fuchsia and yellow are perfect accent colors, but should be used sparingly in an outfit. Natural fabrics are always preferred. To recreate boho chic, go for the best quality pieces you can afford, and you'll be able to wear them with many trends to come.

8. Shoes. You'll want to keep the shoes trim and not too bulky. Great ideas are heeled sandals or wedges, sleek boots. Keep the emphasis on elegant and ladylike, not Birkenstock. Neutral leathers and soft tones are best.

7. Hair. Relaxed flowing tresses, or a sleep ponytail in the nape of your neck gives the perfect balance between boho and chic. Pixie haircuts also work great for the boho chic look. Accented with a small hairpin for the office or an artificial flower or feather for the more daring amongst us will rock the look.

6. Make-up. With your outfit creating most of the color splash, you'll want to keep make-up very natural looking. Think soft beiges and browns, soft pinks and greens. Play up your natural eye color with your shadow, soft pink blush and nude or pale lips keeps the look fresh and grounded. The key is to stay close to your natural skin tones, just enhancing it.

5. The Bag.  Soft and big for casual occasions, or more fitted for the office, you can go either natural tones or play with the accent colors mentioned earlier. There are no hard and fast rules here, except we recommend keeping the shapes soft. Leather, cotton, or woven are all fine, depending on whether you are going more 'boho' or more 'chic'.

4. Creativity & Individuality. Make your look YOU. If you're naturally a 'boho chic' dresser, try this updated 2011 look with the candy-color accents and go for bolder accessories. If you're usually a more conservative dresser, try adding small bohemian accents to your usual look to get used to the trend. You'll love it!

3. Basic Pieces. If you have any of these in your closet, you can recreate this look. Or you can use this as a perfect excuse to go shopping! Denim shorts, shirt or dress. Linen anything. Maxi dress, the peasant shirt and skirt, caftan or tunics, boots, wedges, wide relaxed belts, candy-coloured accent pieces, and of course lots of boho chic inspired jewelry.

2. Putting it all together. Make sure your outfit matches. You don't want to look like you tried too hard or are wearing everything in your closet. Keep the layers minimal, one or two is perfect. Think maxi dress with fitted jacket, or pantsuit with flowing embroidered blouse.  

1. Accessorize, accessorize, accessorize. Accessorizing is vital to create a boho chic look. It makes or breaks it, so choose with care. Natural materials such as woods, stones, pearls and crystals are great. Go for long necklaces, layered or leather bracelets and chunky rings. Earrings should be the opposite of your outfit: if your outfit is flowing and long, go for smaller hoops. If your top half is more fitted, try larger earrings, like Senzu's large double hoop earrings, pearl or dangling leaf/feather inspired earrings. Experiment with mixing and matching your jewelry. Senzu has a collection of over 220 unique and beautiful jewelry pieces that will help you put this look together fabulously ;-)

Have fun with the Boho Chic look and style up your day,

Cristel
Your Senzu Style Insider.
PS: Follow us on twitter (@senzustyle) and join us on Facebook.

Senzu Interview for Biz Opportunities - Part 2

Good morning everyone,

A few weeks ago we at Senzu had the honor to be asked for an e-Interview with Biz-Opportunities.biz, and were contacted by Ms. Angela Shupe with 11 questions. The Business Opportunities Weblog is a moderated list of legitimate business opportunities for entrepreneurs. It will be posted on their website on the 21st of December 2010, but you get to see the questions and my answers here first, in this 2-part blog post. Part 1 was published on this blog last week, here's the conclusion!  It was my pleasure to do the interview and I hope you enjoy reading it here and on biz-opportunities.biz from 21 December onwards!

6. What separates your business and opportunity from the competition?

- Senzu is very young, and therefore the market for Senzu Stylists is still wide open. Other companies may have been around longer, but people are ready for something new and fresh, which is reflected in our designs as well as our business model. 

- Senzu Stylists are not bound by any territories; all of Canada is wide open, so lots of room to expand their sales!

New Bracelet in Senzu's
Stainless Steel Collection

- Senzu Stylists can track their commissions and orders online.

- The Senzu website sets us apart from much of our competition. It allows our Stylists to sell direct from the website and also track their sales and commissions right there. It is very mobile-device friendly, so Stylists can have the Senzu e-Boutique at their fingertips wherever they are. In today’s world of smartphones and iPad-type mobile devices, we believe that it is important to offer our Stylists the best advantage in direct market sales.  The website supports our Stylists and our Stylists support the web site, it is a symbiotic relationship. 

- Our jewellery ranges in price from $8 to $154, with the average piece being about $40, so it is very affordable for every budget.

- Senzu carries a Stainless Steel Collection, all made from 316L stainless steel, which is 100% hypoallergenic. A great advantage, as some people have allergies to silver, gold or other metals. 

- Senzu also has a Naturals Collection, made from all natural products such as silk, cotton, semi-precious stones and wood.

7. When was it launched, and how has it grown since then?

We first formed Senzu in early 2010 and we had our Soft Launch Party on the 29th of September. About three weeks later, in late October 2010, the e-Boutique went ‘live’ and online ordering has begun. We’ve had quite a few Soirées since then, both hosted by us as well as by hostesses for our Stylists. We’ve been using this first Christmas season mainly as a vehicle to get the word out in Oakville about the Senzu company, the Senzu jewellery and we are already registering new Stylists in and around the Greater Toronto Area.  

8. Do you have any goals you'd like to accomplish in the next year or so?

Our main goal is to grow our network of Stylists and our sales of course, throughout Ontario and Canada. We will continue to create beautiful, affordable jewellery and by doing so, our Stylists will find that it sells itself. Our focus is on supporting our Stylists in their Senzu business and encourage their sales by continuing to enhance the website, the Stylist webportal, an easy to understand commission and downline structure and great customer service and Stylist support. 

9. What are some lessons your business has taught you?

New Earrings in Senzu's
Stainless Steel Collection

Together with my husband Brad, both Sumitra and I have run (and still run) many businesses, but this is our first business supported by an online store. I love browsing through our own e-Boutique! I have learned that for as many people there are in the world, that’s how many tastes and styles there are. I am inspired by working with the designers and manufacturers to develop great looking, high quality jewellery for Senzu. For Sumitra, this is the first time running a business in Canada. I think for her it is a breeze, compared to the challenges of doing business in other countries. Of course we all love being active in an industry that deals with such an exciting product as well as giving people the opportunity to change their lives and offer them a chance at financial freedom. 

10. Is there anything else you'd like to add?

A Senzu Stylist’s earnings are only limited by their imagination and efforts. Based on our records, our Stylists typically do around $1200 in sales per Soirée (our home party), which means about $300 in commissions for them, for just about 3-4 hours work. In addition, anyone can be a hostess (those who host a Soireé) and potentially receive hundreds of dollars in free jewellery, compliments of Senzu.  Our Stylists have no minimum sales requirements, but no maximums either! Anyone can become a Senzu customer, hostess or a Senzu Stylist. Our Senzu jewellery is high quality and attractively designed and priced, so it practically sells itself.  

11. Any advice you'd like to offer fellow entrepreneurs that are just getting started?

Immerse yourself in the industry, read up on your peers, their experiences and be open to advice from people who’ve been there. Don’t give up on your own concept but be prepared to adapt it to what the market will support.

Read the complete interview at www.biz-opportunities.biz from 21 December 2010 onwards.
In the meanwhile, a quick reminder to all our readers that Senzu has express shipping and can still deliver your shipments (within Canada) to arrive in time for Christmas, which is only 5 more days away!

Styling it up!

Cristel

Christmas Shopping - fun or fright?

Good morning Stylistas, 

Senzu Swarovski© Divine Rock
Pendant in Sterling Silver
(SZ9PE2)

Have you started your Christmas shopping yet? I always find that I have these great ideas throughout the year for presents, and I think to myself: 'I should write that down for Christmas, so I'll remember'. Invariably I don't and then December arrives and I am scrambling to think of what to buy friends, family and co-workers. 

Luckily, this year will be much easier for me, now that I have the perfect source for gifts for most of my friends and family with Senzu! Now if I can just get around to getting my orders in, in stead of working on all other aspects of the business ;-)  At least I won't need to drive to the mall through sleet and snow, sit in traffic jams, fight over a spot closer to the mall entrance, and then wrestle my way through the mob in the stores. Most likely I'll be doing most of my Christmas shopping the easy way; online, in my pajamas, on the sofa with my iPad, relaxing with a nice cup of green tea and listening to some music. This is especially convenient now, since I will be in Thailand over the Christmas holidays and a lot of my friends and family are scattered all over Canada, the USA and Europe! 

Senzu Swarovski©
Magnificent Magenta Heart Set
(SZ9PE5-SZ9EA12)

However, I do enjoy shopping 'out' as well, especially at events that support local businesses and the community we live in. That's why I look forward to hearing from our Stylist David Lecitra how much fun he had at the Eglinton Community Centre Holiday Fair this coming Friday the 26th of November, where he will be hosting our booth together with my partner-in-style, Sumitra Mahakanok. Come see us there if you are in Toronto! We'll have some great new Senzu jewellery there. 

We're also excited about the upcoming First Annual Senzu Holiday Soirée right here in Oakville on the 1st of December. A lot of people have confirmed their attendance, so it promises to be a great party at a beautiful lakefront setting. We'll have the Christmas décor and Christmas tree up, so it will be a fun way to welcome the last month of 2010. Please RSVP to join Sumitra, if you haven't yet, this will be an event not to be missed! Also, you never know if @Santa_Claus might show up, now that he's following @senzustyle on Twitter! 

Senzu Swarovski© Pink Heart Set
(SZ9EA10 - SZ9PE3)

It will also be a bit of a celebration, since it will be 2 months since we had the unofficial 'Soft Launch' of Senzu. Plus, we will be at 150 unique and beautiful Senzu jewelry pieces. We started off with just 46, so we've tripled the selection! To celebrate, we've joined with Swarovski© Elements to create some beautiful crystal pieces that will be online in the next few days. There is just a limited quantity, so if you'd like them for Christmas, please contact Sumitra to order. 

Besides the Stainless Steel Collection, we now also have the Spirit Collection and the Elements Collection. Another 2 Collections will be introduced very soon, so if you haven't yet, browse our website and discover great new Senzu jewellery! 

Wishing all our American friends and fellow Stylistas around the world a very Happy Thanksgiving and a great weekend!

Styling it up,

Cristel

How to recreate the 'Mad Men' 60s chic today.

Good morning fellow Stylistas,


With the new Season of Mad Men underway, the latest 60s style revival has reached a new level of excitement in the fashion world, from the runways to looks seen on the street by ordinary mortals like us. 



The characters of Betty Francis (played by January Jones), Joan Harris (Christina Hendricks) and Peggy Olson (Elizabeth Moss) have become the personifications of elegance, style and female empowerment, and the looks they sport in the show are being recreated by women around the world, who love the femininity it exudes. So how to recreate that 60s elegant and stylish look without looking old-fashioned?


So to help you put together a '60s look using pieces in your closet (or as an excuse to go shopping) here's Senzu's Top 10 Tips for '60s Chic today:


10. Show off your curves! Keep it form-fitting on top, flowy on the bottom. A-Line skirts flatter every shape. Dress it up with a little jacket for the office, or a cardigan for a more casual look. 
9. Go floral! Soft coloured floral dresses, skirts and tops add a feminine touch. If wearing a flowered dress, keep all your other accessories and shoes in matching solid colours. 
8. Use 1 bold colour for an elegant monochromatic look. Gem colours are very on trend right now; emerald greens, ruby reds as well as royal blue and purple.   
7. High heels will add drama to your look. Flats will make your look more casual. Nude tones are great at elongating your legs visually. 
6. Emphasize your waist. Synch it with a narrow leather belt in contrasting colours or a fabric belt in the same pattern as your dress. 
5. Clutch your purse. A small purse or clutch that compliments your look without overpowering it. 
4. Up your 'do. The 60s style trend is great if you like wearing your hair 'dressy'. Elegant buns, high ponytails, but also pretty hairbands are all back in style. 
3. Love your Eyes! Ultra-feminine eyes with 'cat-eyes' lined eyes. Bring out the eyeliner and 'Bardot' your look for that extra va-va-voom.  
2. Luscious Lipstick in bold reds work best for this '60s look. For a less dramatic look, go for pale pinks. Keeping cheeks light and soft will give your eyes and lips centre stage. 
1. Accessorize with Senzu jewellery! Especially pearl earrings and pearl pendants, as well as oversized pendants on long necklaces work really well to recreate the look. 

Check out Senzu's new Elements Collection, with some beautiful sterling silver pieces, as well as unique designer long pendant necklaces in brass with silver, rhodium or pink gold plating. Very elegant and these are only going to be available for a limited time (nickel-free and lead-free, as all Senzu's products are). 


There is still time to confirm your attendance to Senzu's Holiday Soirée on December 1st, in Oakville, Canada. It promises to be a fun get-together; perfect to get the Festive Season started in Style. Bring a friend along and be the first to look and purchase  new Senzu jewellery creations that with Swarovski(c) crystals and silver that won't even be available on the Senzu website yet.


We put together a Mad Men '60s Stylebook with products readily available at The Bay, Louis Vuitton, Christian Dior, Aldo's, H&M, Mango and other main street retailers, and of course Senzu Jewellery to inspire you to create your unique Mad for Mad Men '60s style elegant look:

Let me know how you recreated the '60s elegance in your look? I'd love to see your personal take on this '60s trend!

Your Senzu partner-in-style,




Cristel